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Report: New Maple Leafs logo a modernization of 1938 crest

Jared Clinton
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(via Toronto Maple Leafs/Twitter) Author: The Hockey News

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Report: New Maple Leafs logo a modernization of 1938 crest

Jared Clinton
By:

The Toronto Maple Leafs are getting set to unveil a new look for their centennial season with a first-look at the updated logo coming Tuesday. Reports of the new logo are starting to surface, though, and it looks like it’ll be a modernized throwback for Toronto next season.

The Toronto Maple Leafs are getting set to celebrate their centennial in 2016-17, and part of doing so will be revealing a new logo to commemorate the franchise’s 100th anniversary. The logo has yet to be made public, but the Maple Leafs announced they would be showing it off for the first time during a brand new episode of The Leaf: Blueprint,
which is set to air Tuesday. Before the episode airs, however,
IceThetics.co’s Chris Smith was able to get access to the logo early. And while Smith doesn’t have photos of the exact logo, he was able to provide information on what fans should expect of the new crest when it’s made public Tuesday. Smith said the new logo is in fact a brand new design — it’s not simply a throwback — but it’s “heavily inspired by the past.”
According to Smith, the template for the new logo is closest to the primary mark the Maple Leafs first used in the 1938-39 season. Fans unfamiliar with that logo may recognize it from the Maple Leafs third jersey which was used from 2001 to 2011.

Smith included two mock ups of the new logo, as well. Keep in mind, these aren’t exact, so fans should expect a few differences between the logo the Maple Leafs unveil and the one Smith has drawn up.
Toronto IceThetics logos There are a couple of noticeable differences in the way the new logo appears to be put together. The teaser video for the logo reveal shows the font has rounded curves instead of the straight line typeface that was used in the 2011 version of this style logo. Also noticeable, and
Smith shows this change in his design and preview, is the new logo removes the thicker border from the outside of the leaf. A small change, but an interesting one. Even though the logo will be unveiled Tuesday, fans are going to have to wait a while longer to see the jerseys that will be paired with the updated look. If the logo style is any indication, though, the Maple Leafs’ new jerseys could see the return of the blue shoulder yoke on the white sweaters and a thicker color cuff, just as the uniforms had back in the late-1930s.

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Report: New Maple Leafs logo a modernization of 1938 crest