Reebok catalog shows off potential Avalanche, Red Wings logos for Stadium Series

Potential logos for the upcoming Stadium Series between Detroit and Colorado. (via Conrad Burry/Twitter)

Fans itching to get a look at what the Stadium Series jerseys might be when the Colorado Avalanche and Detroit Red Wings face off in Denver this season got a preview from an unlikely source.

In a Reebok catalog promoting new merchandise for the upcoming season, the logos for both the Avalanche and Red Wings for the Stadium Series contest adorned two sweaters.

Graphic designer Conrad Burry first posted the image to Twitter, which has since been picked up by hockey design blogs such as SportsLogos.net and Icethetics.info. Read more

Wild, Blackhawks unveil alumni rosters for Stadium Series game

Jared Clinton
Mike Modano (Bruce Kluckhohn/Getty Images)

The Chicago Blackhawks have taken part in three outdoor games over the past six seasons, but the fourth outdoor tilt, against the Minnesota Wild in February 2016, will be the first in which legendary Blackhawks will take part in an alumni game.

And if that’s not enough, Chicago’s group of all-timers will face off against a squad composed of Minnesota Wild and Minnesota North Stars alumni in the Stadium Series Alumni Game at TCF Bank Stadium in Minnesota.

The outdoor tilt between the two alumni squads isn’t lacking star power, either. Read more

Bruins, Canadiens unveil logos for Winter Classic, announce alumni game

Jared Clinton
The Bruins and Canadiens will play the Winter Classic at Gillette Stadium. (via Bruins/Twitter)

The Boston Bruins are getting prepared for the second Winter Classic in franchise history and at a press conference today the team and their opponent, the longtime rival Montreal Canadiens, unveiled the logos they’ll be using for the outdoor tilt.

According to TSN 690 in Montreal, the two teams will be facing off in classic style, donning jerseys that closely mirror those worn in the 1924-25 season, more than 90 years before their outdoor game is set to take place.

The Bruins logo, which utilizes an arching font over top of a Bruin, is a slight alteration of the jerseys Boston wore during that campaign, the first in Bruins history. The jerseys, according to NHLUniforms.com, were only worn for the inaugural season before Boston switched to a busy white, brown and yellow striped jersey the following campaign. Read more

Take a look at the Avalanche’s reported Stadium Series jersey, Rockies inspired logo

Jared Clinton
Colorado alternate Stadium Series featured

The Colorado Avalanche have a big season ahead, and in time for the 2015-16 campaign, the club will be unveiling some new threads.

According to Icethetics, the Avalanche are in line for at least one new jersey this upcoming season before the club hits the ice for the Stadium Series contest against the Detroit Red Wings in February, with the possibility of a second alternate.

With two new uniforms on the way, it was only a matter of time before we got a sneak peek at what might be in store for the Avalanche, and, courtesy of Icethetics, we now have a first look at what could be worn for the Stadium Series: Read more

Why not make trade deadline a made-for-TV event?

Ken Campbell
NHL draft floor  (Photo by Dave Sandford/NHLI via Getty Images)

Under the watchful eye of chief operating officer John Collins, the NHL has become the most event-driven league among major sports. From the Winter Classic to the All-Star Game fantasy draft to the NHL Awards in Las Vegas, Collins has positioned the NHL as an industry leader when it comes to staging glitzy, revenue-generating spectacles. It has helped build the league into an almost $4 billion business.

So why not make the trade deadline an event? It’s already one of the most highly anticipated days on the NHL calendar, so the league might as well cash in on it and make it even more compelling for fans at the same time. The league could sell a sponsorship deal and auction the television rights to the highest bidder. NHL Trade Deadline Day, brought to you by (insert sponsor’s name here) televised exclusively on (insert network’s name here). It could be much the same as baseball’s winter meetings but on a grander scale. Read more

In photos: Kings down Sharks in 2015 Stadium Series game

Jared Clinton
Antti Niemi looks on during the singing of the Star-Spangled Banner. (Dave Sandford/Getty Images)

In order for the Stadium Series game — and the Winter Classic, for that matter — to continue to be a spectacle each year it has to be bigger, brighter, with added flair, each subsequent game outdoing the last. If that’s the goal, the 2015 Stadium Series game between the San Jose Sharks and Los Angeles Kings accomplished it in a few ways.

For starters, the game was the third highest attended in the NHL’s now more than half-decade long history of outdoor games. At final tally, 70,205 spectators packed Levi’s Stadium, the home of the NFL’s San Francisco 49ers, to watch the Kings win their seventh straight game as they defeated the Sharks 2-1.

Aside from the gaudy attendance number, the game was also the first outdoor contest that really, truly meant something. The intrigue wasn’t simply based on the display, but also on two teams fighting each other tooth and nail for a wild-card berth. And the game itself provided some of the most incredible photos from an outdoor game we’ve seen yet. Read more

Watch the Stadium Series rink get built in under two minutes

Jared Clinton
Stadium Series Time Lapse

If there’s something about the spectacle of outdoor NHL games that won’t wear off, it’s seeing how everything comes together to make the entire experience happen comes together.

Over the course of the preparation for the Stadium Series game between the San Jose Sharks and Los Angeles Kings at Levi’s Stadium in Santa Clara, Calif., there has been a camera perched on top of the stadium overlooking the exact spot where the rink was to be placed. Watch as workers speed around in time-lapse fashion to change the home of the San Francisco 49ers to the one-night home rink for the San Jose Sharks. Read more

Bird’s-eye view: NHL’s Stadium Series webcam gets a surprise visitor

Adam Proteau
A crow checks out the NHL's camera inside Levi Stadium in Santa Clara, Calif. (Image via NHL/Youtube.com)

As the NHL’s Stadium Series game between the San Jose Sharks and L.A. Kings approaches, the league’s webcam documenting the building of the rink at Levi’s Stadium received a surprise visitor: a curious crow that made a brief, but memorable cameo.

The Stadium Series game – scheduled for this Saturday at the massive outdoor venue normally used by the NFL’s San Francisco 49ersis officially sold out with some 69,000 seat sold, and the NHL’s highly skilled ice crew is hard at work to ensure the event goes off without a hitch. The league had been using a stationary webcam to give fans the full view of the rink being set up, but the aforementioned crow decided to insert itself between the camera lens and the field for a handful of captivating seconds:
Read more