Sweden’s Kiruna IF to wear rainbow-colored jersey next season in support of LGBTQ community

Rory Boylen

The hockey world is often noted for its progressive approach to the LGBTQ community, most notably led by the You Can Play Project. NHLers have taken their support to social media and on the airwaves, but this support goes beyond just the North American hockey community.

Next season, Kiruna IF, a team in Sweden’s tier-3 professional league, will wear these rainbow-colored jerseys in support of Gay rights. Read more

Why it’s not cool to wear the jersey of a team that’s not playing

Ronnie Shuker
(Photo by Andrew Francis Wallace/Toronto Star)

Well that was easy. Simply push the “cool” button, then sit back and watch the fireworks.

Apparently, far too many fans care what one egghead editor ironically considers cool. For the few that caught the irony in the No. 1 hockey fan faux pas, a tip of the hat to you. For those that took the silliness much too seriously (“it’s not about fashion, it’s about coolness.” Really? That wasn’t a drop-dead giveaway?), feel free to lay the lack of clarity on the editor. As the saying goes, “in the land of the blind, the one-eyed man is still king,” and he should have put it in braille.

So since the first hockey fan faux pas was so much fun, perhaps the second will be just as enjoyable. Read more

NFL’s “Redskins” days are numbered – are the NHL’s Blackhawks next?

Adam Proteau
Chicago Blackhawks Logo (Raymond Boyd/Getty Images)

The U.S. Patent and Trademark Office sent shock waves through NFL circles Wednesday with its cancellation of six federal trademark patents for the name “Washington Redskins”. The league’s Washington franchise and its widely-loathed owner Dan Snyder had for years been in the crosshairs of critics who demanded the team change its name from Redskins; Snyder steadfastly threw out lame excuse after lame excuse for not adopting a different team name, but the ruling laid bare the core reason a change was long overdue.

“We decide, based on the evidence properly before us, that these registrations must be cancelled because they were disparaging to Native Americans at the respective times they were registered,” the Patent and Trademark Office wrote in its decision.

It’s expected Snyder will appeal Wednesday’s ruling, but he and those who defend the Redskins’ current moniker are standing on a rhetorical ice floe surrounded by heat lamps. It is but a matter of time until he’s forced to admit the battle is lost. That said, the focus on the Redskins name has led to others wondering why the NHL’s Chicago Blackhawks aren’t facing similar questions, critiques and demands for change.

The answer is they shouldn’t. The Blackhawks name isn’t drenched in hate and the unspeakably horrific treatment of Native Americans as the Redskins name is. Chicago’s NHL team got its name in 1926, when owner Frederic McLaughlin decided to honor the 333rd Machine Gun Battalion of the 86th Division of the U.S. Army; McLaughlin had served in the unit, whose members called themselves the Black Hawks as a tribute to the Sauk Indian chief who fought alongside the British in the War of 1812.

The Redskins’ name, on the other hand, has undeniably racist, murderous roots. Comedian John Oliver provided a tremendous evisceration of Snyder and the Redskins on his HBO series “Last Week Tonight”: Read more

Ask Adam: Jersey colors, Markov’s future, and the NHL’s playoff format

Adam Proteau
James Neal (Dave Reginek/NHLI via Getty Images)

This is THN’s online mailbag. I trust you’re familiar with how these things work, so let’s get right to it. Thanks to all who submitted a question.


Regarding home and away jerseys; who’s supposed to wear white/color and when? I was under the impression home teams wore colored jerseys, and the visiting teams wore white. This was reversed however in Thursday’s game between the Penguins and the Red Wings: the Pens wore black and the Wings wore white. I asked the Twitterverse and the majority response was that Detroit asked to wear white. Is there a rule? What is it?
Rachel Katherine, Boston, Mass.


You’re right, NHL teams by-and-large are supposed to wear their dark jersey at home and their white jersey on the road. But the league does allow for the situation to be reversed on a few occasions each year – if the team wants it. That was the case last night. A Red Wings spokesman confirmed Friday that the team usually chooses a few home dates every season to wear their road colors, simply to give fans a different look. Read more

Hockey jerseys or sandwich boards: Are ads on NHL jerseys inevitable?

Adam Proteau
Hockey Jersey

Picture it: the iconic Montreal Canadiens jersey. Now picture an Apple logo underneath it. Now picture McDonald’s arches on one side of it and a bank logo on the other. I probably should have warned you to have a barf bag nearby before you read that, shouldn’t I? My apologies.

The specter of advertising on NHL jerseys is going to grow in the days to come. It’s already on the minds and tongues of executives in the NBA, including new commissioner Adam Silver. He said in February that sponsor symbols and logos on uniforms is but a fait accompli. “I believe it ultimately will happen in the NBA,” Silver said. “It makes good business sense.”

If you believe the NHL will follow Silver’s lead and alter the optics of hockey jerseys, you’re not alone. Uniform advertising has been discussed unofficially in hockey circles for some time. And my view on it has changed.

As I wrote in THN many years back, I thought it was worth exploring if the monies collected from the additional revenue stream went toward making NHL tickets more affordable. I know, I know, the folly of youth. Read more

Please, Hockey Gods, don’t ever let a team wear a jersey like this…



There have been some truly horrawful hockey sweaters over the years, with these head-shakers springing first to mind…


Getty Images


And that’s not even including the advertisement-splattered duds from European leagues or the bad-on-purpose minor league efforts. But even those don’t come close to this idea for a college baseball jersey, which we stumbled upon via Tom Lay of Deadspin this morning:

Read more