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THN.com Blog: Economy woes showing in NHL’s north and south

Johan Franzen of the Red Wings skates against the Florida Panthers earlier this season. (Photo by Marc Serota/NHLI via Getty Images)

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Johan Franzen of the Red Wings skates against the Florida Panthers earlier this season. (Photo by Marc Serota/NHLI via Getty Images)

Talk to NHL commissioner Gary Bettman and you’d think his league was recession-proof. Of course, you’d also be led to believe that there are 30 perfectly healthy franchises, too.

But even Bettman has to be able to see through his rose-colored glasses how the battered economy is affecting the game. That the Florida Panthers have a promotion that is selling absurdly cheap tickets is not unusual. After all, the joke in South Florida is that nobody actually pays to watch the Panthers play.

But when the Stanley Cup champions in one of the most robust hockey markets in the league is doing the same thing, the alarm bells should be ringing.

The Detroit Red Wings recently announced they will be selling some seats for as low as $9 per game in December and January. In reality, it is only a couple hundred seats that would not have been sold anyway at a time of year when people aren’t exactly rolling in disposable income. Instead of having those seats empty, the Red Wings will fill them for a nominal charge and reap the benefits from parking and concessions that come with it.

But on the flip side, this is also the defending Cup champs, a team that is giving every indication it will make a serious run for a repeat championship. They’re one of the most star-studded, exciting teams to watch in the league. But they still have to sell tickets for nine bucks?

The Panthers, meanwhile, are even more desperate to move tickets. They currently have a promotion that allows fans to buy any three games of their choice – so conceivably a fan could see Sidney Crosby and Evgeni Malkin twice and Alex Ovechkin once – for as low as $51.

But that’s not all. Should the Panthers win one of those games, the fan gets another free ticket and a Panthers hat.

So if the Panthers were to win one of those games, that means four people would be able to see four Panthers games against the top players in the world for a total of $204, or $12.75 per game, plus a hat that probably retails for about $20.

To take it a step further, if a fan were to get lucky picking his games, he’d be able to see the remainder of the Panthers’ 35 home games this season (and get nine hats) for $459, which is the price some people are willing to pay to see one Toronto Maple Leafs game.

Tickets have as much to do with supply and demand as they do anything else, which is why these ducats are almost being given away, but surely the economy, which isn’t showing any signs of getting better, has something to do with it.

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WAIVED GOODBYE
Things just seem to be going from bad to worse for the Dallas Stars, a team some had pegged for a Stanley Cup contender this season.

Earlier this week, the Stars ran into salary cap trouble and thought they could slip 23-year-old right winger B.J. Crombeen through waivers and send him down to the minors without him being picked up, but the Stars lost the gamble when the St. Louis Blues picked him.

So the Stars ended up losing a cheap, useful utility player who could have played on their third or fourth line, and a player they spent three years developing, for nothing. As it turned out, there were actually six claims put in on Crombeen, but the Blues got him by virtue of being the last-place team in the NHL.

A TALE OF TWO PLAYERS
It’s interesting that the Montreal Canadiens and Toronto Maple Leafs will each honor the numbers of one of their iconic players tomorrow night.

In fact, the Patrick Roy and Wendel Clark illustrate the difference between these two franchises since expansion more than 40 years ago.

Roy was a superstar by any definition in an organization that has had a pantheon of them, and no shortage of them in goal. Clark, on the other hand, was a very good, workmanlike player whose grit, dedication and decency as a person defined his career. The Leafs, on the other hand, have never, ever had a true superstar player in their lineup, even when they were winning Stanley Cups.

Here’s betting, too, that the Canadiens’ ceremony will be elegant and poignant, because nobody does these things better than they do. The Leafs, on the other hand, will likely keep it simple and reserved. Here’s hoping, though, they’re not as ham-handed as some of the other ceremonies have been in the past.

Ken Campbell is a senior writer for The Hockey News and a regular contributor to THN.com. His blog appears Wednesday and Fridays and his column, Campbell's Cuts, appears Mondays.

For more great profiles, news and views from the world of hockey, Subscribe to The Hockey News magazine.

COMMENTS (31)

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Brad Bonham Posted
(2009-04-30 07:22:52)



Gary Bettman's lies are catching up to him. Too bad he gets paid so much for NOTHING and he'll never experience poverty for the rest of his natural life. I'm going to be naive in my statements regarding the dying American economy just to make myself happy. At least 2 teams should contract and 2 teams should re-locate. The Panthers are a lost cause and even if they're moved to a better market, Bettman's horrible mismanagement of our once GREAT game won't generate any new consistent interest. Seattle would be an excellent city for an NHL franchise: We have lots of fans in the ignored Pacific Northwest. There are lots of British Columbians who travel to Seattle to watch the lowly Seahawks crash and burn in the NFL every year. Paul Allen had been lobbying for an NHL franchise in Portland Oregon for years. What's the problem? The Seattle franchise would get all the revenue from 3 visits from the Canucks fans. Plus the Canucks ridiculous travel schedule would improve immensely with such a geographically close division rival. Nashville, Phoenix and Carolina must be struggling financially. Even Anthony Robbins' power of positive thinking graduate Barry Melrose couldn't help Tampa Bay make payroll last week or turn Steve Stamkos into Mario Lemieux. The NHL's in DENIAL.
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Tiny Posted
(2009-04-30 07:22:15)



The Wings have been doing the $9 tickets now for 3 years to my knowledge. They are the last few rows up in the upper level corners. Seats that most people would not want to pay retail price on anyway. It's funny that after basically selling out every game since 1992, that people are giving the Wings flack for coming up a few hundred seats shy of a sellout. The magic number of 20,066 is far above most of the other stadiums in the league. And so far this year they are only falling 300 or so short of sellouts. What the real problem appears to be is attendance. Especially in the lower bowl where all the tickets are season ticket holders. The businesses that own these are not entertaining clients like they used to, so many times they go unfilled. Ticket brokers still own a large portion of lower bowl seats and try to sell them at 2x,3x,4x face value. As tempting as it sounds $300 a seat for row 6 just seems a little steep in Detroit right now. It hurts me to see the season ticket seats that I had to surrender this year due to economic issues, go unused at most of the games I've watched from my couch. Even at the Pittsburgh game, which I attended I watched my former seats go unfilled. Not even a Pens fan was willing to pay the $400 each that they wanted on ticket-exchange. Cut the Wings some slack
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Captain Kerr Posted
(2009-04-30 07:22:13)



Vince Damphousse was a very talented player, but he wasn't a superstar.
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Dafydd Brws Posted
(2009-04-30 07:22:08)



No true superstar who has played for Toronto? ....how about Parent, Sawchuk, Bower, Plante, Fuhr, Belfour ... and that's just the goalies. True, they have never DRAFTED a superstar, Vince Damphousse notwithstanding.
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Jeff Posted
(2009-04-30 07:22:06)



Man, the Wings are selling $9 tickets, and the Panthers are damn near giving them away. So why does Tampa still suck and charge an arm, leg, and first born for nosebleed seats? They need to take a page out of the Rays' book and start lopping off ticket prices. Also, I feel for the Wings fans. Florida's not far behind in the crappy economy, so I can understand not being able to cough up the scratch to watch a game. For everybody complaining about them not selling out every game, let me ask you this. How much do you make a year, then what do you have left once you've paid the rent/mortgage, car payment, utilities and groceries? Not much, you say? Well, there you go.
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GEORGE W Posted
(2009-04-30 07:21:57)



bawston dude, obamas (peter pan)goin to fix all of our problems, free foodstamps, free healthcare, who knows,maybe free hocket tix
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Qaz Posted
(2009-04-30 07:21:57)



The Marlins get 16,000 a game, while the Panthers 15,000 a game. Why? People want to be in a cold atmosphere once in a while. I assume the hats are new era hats, and the teams are baseball teams, who wouldn't be taking this deal? If not, then no buying tickets. heeeheeeheee
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Steve H. Posted
(2009-04-30 07:21:56)



OK, so who edited your column now? It originally stated "retire", now it clearly states "honor". Something fishy is going down.
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bawston dude Posted
(2009-04-30 07:21:54)



Ok people......the buildings are not full any more due to the fact of the american economy. The States ARE going to enter a very great depression.....soon. Whats more important? Going to the game or buying groceries? Groceries in the future are going to cost an arm and a leg. Start stock-piling now guys. I'm not joking. I'd rather be safe than sorry later on. This post may get a few laughs but its the truth.
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Steve H. Posted
(2009-04-30 07:21:53)



The Leafs don't retire numbers, they "honor" them. Lets get the facts right
    0



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